Close Up

Close Up - Close Up Flirt With Colors

Facebook Apps Design

Service

Facebook Apps

Client

Close Up

Year

2010

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fb_flirtwithcolors.jpg

THE BRIEF 

Close Up is a Unilever global brand for toothpaste. These times they want to do a Facebook apps which idea revolves around the 360 Marketing that our agency pitch called "Flirt with Colors". 

 

THE DESIGN CONCEPT 

The Facebook apps​ idea is a flirting games that is derived from Close Up brand that close related with indirect flirting vibes in most of their TV ads. The ads message is always about the person who use Close Up comes out confidently with a bright smile regardless how bad is the situation is, they can shake it off by taking a positive outlook in life and find a way to make their day colorful again. 

 

CREDIT 

Ogilvy Jakarta, Creative Director : Dhanasree Sant