Close Up - Close Up Flirt With Colors
Facebook Apps Design
Close Up is a Unilever global brand for toothpaste. These times they want to do a Facebook apps which idea revolves around the 360 Marketing that our agency pitch called "Flirt with Colors".
THE DESIGN CONCEPT
The Facebook apps idea is a flirting games that is derived from Close Up brand that close related with indirect flirting vibes in most of their TV ads. The ads message is always about the person who use Close Up comes out confidently with a bright smile regardless how bad is the situation is, they can shake it off by taking a positive outlook in life and find a way to make their day colorful again.
Ogilvy Jakarta, Creative Director : Dhanasree Sant